Fun Facts on Snacking Behavior
Other interesting snacking behaviors that we uncovered include 50% of people snack while in bed and 70% of people have eaten an entire bag of snack food in one sitting. Also consider how other people's snacking habits affect you; 46% of people admit to double dipping at parties. That's not a comforting statistic for the germ conscious snackers out there.
Katie Petrillo of Punchbowl.com wrote Party Snacks Purchases Influenced by Party Planners. It shows how to market snacks so brands can target those consumers who spend billions on celebrations every single year. If you are a food entrepreneur who sells snacks, read this article and download her white paper to get your products into your customers parties!
(click for larger image)