I just spoke with woman entrepreneur Julie Riga Rossi and wanted to show this great video and a picture of some of her products.
We will be speaking with her again in the future about how she is growing her specialty food business.
KCL TV Live Grandma's House Gluten Free
Great example for generating awareness for your specialty food brand. Julie is perfect as a spokesperson, showing knowledge and great charisma.
Packaging is Critical for Getting Your Products Off the Shelf
Gluten Free Products are exploding and the market growth is strong. Currently at $4.2 Billion the Gluten Free Market it is expected to grow to over $7 Billion by 2017. So it will get hyper competitive and many artisan specialty foods companies that are in the market will have to create unique positioning , superb social media messaging and really great packaging to stay on the shelf.