Jack Rudy's Cocktail Company - Building Brand Identity with Story Telling Marketing

Guest author Cheryl Smithem wrote 5 Ways to Create Your Brand Story with Backstories to illustrate how this is an integral part of your Content Marketing Strategy. Her 5 Step Plan encompasses:

• Trace Your Origins in Your Story
• Have Your Story Visualize Where You Were
• Feel the Feelings - Write About Emotions
• Create Your Stories with Symbols
• Now Write Your Story

So lets see how Jack Rudy Cocktail Company used stories and symbols to grow their business. How are you  creating your brand with stories? I might want to feature you in my next blog post.